Several months ago, deep in the darkest depths of the Milwaukee Tool marketing offices, the dictate came down: “Come up with a kick-ass name for our newest tape measure. And we want it to be named after a construction component, and to be kinda macho.” The creative juices began flowing: Milwaukee Truss, Milwaukee Joist, Milwaukee Vent Stack…and many other (somewhat) worthy suggestions were tossed around, but none of the ideas seemed to quite measure up. Someone chimed in with “My brother the mason is quite a stud. I’ll see what he suggests. Hey, wait a minute…” And thus was born the Milwaukee STUD Tape Measure. Join us as we put it through its studly paces. Read More
Tools
Stanley 2018 FatMax Tape Measure Review – Get A Grip
These are great times to be a tool junkie. The major tool companies are constantly scrambling to come up with new tools, like impact drivers, oscillating multitools, and even cordless compound miter saws, to make our daily toil easier and more productive. Meanwhile, many of us also rely on tools that have been around for decades, or even centuries, like hammers, hand saws and tape measures. Fortunately, the tool manufacturers haven’t ignored these basic tools, and every year they come out with new and (usually) improved versions. This is certainly the case with the ubiquitous tape measure, and Stanley Black & Decker recently sent us their latest update to a tool that everyone owns: A tape measure. We’ll see how the new Stanley 2018 FatMax tape measure fares in this battle of inches. Read More
